Google Creates Alphabet, a New Company to Rule Them All

So you think Google was a sprawling Silicon Valley entity with a frightening amount of power …

… match Alphabet . Larry Page just announced this fresh parent company for Google and all of its various offspring . talk for his fellow Google co - founder Sergey Brin , Page called the introduction of Alphabet “ a very exciting newfangled chapter in the lifetime of Google . ” He means that it ’s the next pace to shit the search giant into an even more elephantine corporation .

The new umbrella company will include Google spinoffs like its health effort , Life Sciences , and length of service research arm , Calico . The crazy scientist nirvana get laid as X lab will also become its own company , as will Nest and Fiber . Meanwhile , Ventures , Capital , Sidewalk , and the drone - deliverance service Wing will also become disjoined troupe under Alphabet ’s umbrella . As for Google itself , the SEC filing state , “ Under the new operating structure , its main Google concern will admit search , advert , mapping , apps , YouTube and Android and the related technical infrastructure ( the ‘ Google business ’ ) . ”

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For now , Alphabet ’s creation seems to be a restructuring that will affect Google ’s outgrowth going forward . Page explained that Google will be slimmed down as spinoffs become their own companies . He also announced that Sundar Pichai — the former straits of Android , Chrome , and Apps — will become chief executive officer of Google . Page and Brin will ascend to the top two place at Alphabet as the parent company ’s chief operating officer and President , respectively . Google stock will become Alphabet stock , and everyone will be confuse about this means for a niggling while .

speak of confused , what ’s up with that name ? Pageexplains :

We wish the name Alphabet because it means a assembling of letters that represent speech , one of humanity ’s most crucial innovation , and is the core of how we index with Google hunting ! We also care that it intend alpha - bet ( Alpha is investment take above bench mark ) , which we strive for !

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